If your website displays the message "not secure" when visited, it may be intimidating to potential visitors and could result in a loss of traffic. An SSL certificate can help fix this issue by encrypting data transmitted to and from the server, providing peace of mind for both you and your website's visitors. We can take care of the entire process for you, including purchasing the certificate, installing it on the server, and configuring your site to use it, so you don't have to worry about any technical details.
One of the main advantages of purchasing an SSL certificate instead of using a free version is the increased liability protection it provides. In the event of a data breach, a paid certificate with a higher warranty level can offer insurance for your business. For example, the GeoTrust Rapid SSL certificates that we offer come with a $10,000 warranty, which acts as a safeguard in case the SSL certificate fails to properly encrypt data. This can give you and your business greater peace of mind.
As long as your account subscription includes the SSL certificate product, we will renew and update it annually on your site.
1. Protects your Business Data
Business websites often handle and store a variety of sensitive user data, including login information, credit card transactions, and personal identity information. To protect this data from being accessed and misused by hackers, it is encrypted using an SSL/TLS validated SSL certificate when transmitted between the website and the visitor's browser. In addition, when exchanging business data between systems or with third-party cloud systems, such as payroll or customer information, it is necessary to use a secure connection, like SSL, to access the data through a web browser interface.
2. Instils Customer Trust
Having SSL enabled on your website can increase your clients' confidence and trust in your business. Without SSL, Google may consider your website to be insecure, which can make potential clients hesitant to provide sensitive information. By offering a secure website, clients can feel more confident in your business and be more likely to provide important information without fear of becoming a victim of hackers. This can help your business grow as clients are more likely to put their faith in you.
3. Improves Search Engine Positioning
Ranking high on Google is important for most businesses as Google is the most popular search engine in the world and is often a key part of a business' digital marketing strategy. Enabling SSL on your website can help you rank higher in Google's search engine results because Google tends to prioritize SSL-enabled websites. This can make it easier for prospective clients to find your business more quickly and be more likely to visit your website.
4. Allows you to Accept Online Payments
An SSL certificate is necessary if you want to sell products or services on your website and accept online payments. The Payment Card Industry requires all sellers to have a valid SSL on their website before any credit card transactions can take place. This helps to ensure that your clients feel secure when making payments on your SSL-enabled website.
5. Results in more Conversations
Any business aims to make a profit, and having a secure website is essential if you want to generate income from your business online. SSL can help you achieve this by improving your search engine ranking, allowing you to accept online payments, and building trust with your clients. Studies have shown that having encryption is a key factor for consumers when shopping online. When shoppers feel confident that their information is secure, they are more likely to make a purchase.
6. Creates a Powerful Brand Statement
Obtaining an SSL certificate for your eCommerce website can enhance your brand image. Visitors to your website will be able to see important information about your business, such as the company name, location, and security strength, which can increase the legitimacy of your website. The certificate authority that issues the certificate will have carefully reviewed all of the relevant information before granting the certificate.
7. Provides You with a Competitive Advantage
There is a lot of competition on the web, and if you want your company website to be successful, it's important to establish a strong and trustworthy brand that stands out from the rest. By implementing SSL on your site, you can increase your credibility and build stronger connections with your clients, which can help you gain an edge over your competitors.
8. Makes your Business Website more Browser friendly
When building a company website, your goal is probably to make it accessible to all potential clients regardless of their device or browser. However, many modern browsers now display a warning if a user tries to access a website that is not secured with SSL.
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